Self-Paced Online

Why Members Leave and the Strategies Proven to Bring Them Back

Published by Indiana Society of Association Executives
and Kentucky Society of Association Executives
Learning Objectives
  • Learn the strategies proven to build community and engage members.
  • Gain a greater understanding of the decisions and actions which often unknowingly result in disengagement and decline.
  • Understand the social, demographic, and economic trends influencing the decisions to join and engage.



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$45 for Member
$75 for Non-member

Duration: 60 minutes

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Summary

Membership organizations are reporting higher levels of disengagement and decline than ever before. That’s a fact. It’s also a fact no one really knows how to solve the problem. If they did, the decline would have reversed long ago.

Think about it. Membership is not a recognized subject of expertise. There are no degrees, defined requirements, career paths, or educational tracks. Membership organizations employ millions and generate billions in revenue, and not a single person has been certifiably or definitively trained in the subject of membership.

This means the strategies essential to member engagement and growth have remained largely unknown, overlooked, guessed, or left to chance. It also means associations have continued to borrow best practices from business and non-profit models or relied on the traditions of the past.

A new membership strategy is urgently needed, and Sarah Sladek has discovered it.

SWOD-20320

Presenters
Sarah Sladek

Sarah Sladek has been referred to as a social equity expert, a global leader in strategy, and a Talent Economy influencer.... Read More


Originally Published
November 7, 2023

Program Titles and Supporting Materials
This program contains the following components:

  • Media Files
  • Why Members Leave and the Strategies Proven to Bring Them Back - Video

  • Downloadable Files
  • Why Members Leave and the Strategies Proven to Bring Them Back - Handout

How To Attend
Join the self-paced program from your office, home, or hotel room using a computer and high speed internet connection. You may start and stop the program at your convenience, continue where you left off, and review supporting materials as often as you like. Please note: Internet Explorer is no longer a supported browser. We recommend using Google Chrome, Mozilla Firefox or Safari for best results.

Technical Requirements
You may access this course on a computer or mobile device with high speed internet (iPhones require iOS 10 or higher). Recommended browsers are Google Chrome or Mozilla Firefox.

Credit
If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending/approved list below). If electing credit for this program, registrants in jurisdictions not listed below will receive a Certificate of Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant completing all the requirements of the program as determined by the selected accreditation authority.

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CAE


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